Brand Newsroom

/Brand Newsroom

Brand Newsroom is a weekly podcast offering global insight to brand journalism from an international team of journalists, content marketers and PR experts.

8 11, 2017

BNR 165: The 9 best marketing, media and business lessons we ever learned

By | 2017-11-02T22:32:06+00:00 November 8th, 2017|Categories: Brand Newsroom, Marketing|Tags: , , , , |Comments Off on BNR 165: The 9 best marketing, media and business lessons we ever learned

James, Nic and Sarah each share the three best lessons they’ve learned [...]

26 10, 2017

Take a stand: your most important audience is internal

By | 2017-10-26T03:08:15+00:00 October 26th, 2017|Categories: Brand Newsroom, Content Marketing, Copywriting, Lush, Media, Public Speaking, Social Media, Video Production|Tags: , |Comments Off on Take a stand: your most important audience is internal

Putting the weight of your brand behind a social cause is a [...]

18 10, 2017

Brand Newsroom 162: Cor Hospes on how B2B brands can tell sexier stories

By | 2017-10-14T02:05:46+00:00 October 18th, 2017|Categories: Brand Newsroom, Marketing|Tags: , , , |Comments Off on Brand Newsroom 162: Cor Hospes on how B2B brands can tell sexier stories

Cor Hospes is a bestselling author of books on content marketing and [...]

4 10, 2017

Brand Newsroom 160: Chris Smoje on customer service as a marketing tool

By | 2017-10-04T00:36:44+00:00 October 4th, 2017|Categories: Brand Newsroom, Marketing|Tags: , |Comments Off on Brand Newsroom 160: Chris Smoje on customer service as a marketing tool

Customer service is one of the best marketing tools around. James, Nic, [...]

27 09, 2017

Brand Newsroom 159: Are you a thought leader or just pretending to be?

By | 2017-09-26T22:19:57+00:00 September 27th, 2017|Categories: Brand Newsroom|Tags: , , |Comments Off on Brand Newsroom 159: Are you a thought leader or just pretending to be?

Following Sarah’s assertion on a recent episode that “if everyone says they’re [...]

20 09, 2017

Brand Newsroom 158: Is Google AdWords right for your business

By | 2017-09-19T23:48:24+00:00 September 20th, 2017|Categories: Brand Newsroom, Marketing|Tags: , , , , |Comments Off on Brand Newsroom 158: Is Google AdWords right for your business

Google’s pay-per-click advertising service, Google AdWords, accounts for 98 per cent of [...]

13 09, 2017

Brand Newsroom 156 & 157: Content Marketing World 2017 Specials

By | 2017-09-14T01:33:42+00:00 September 13th, 2017|Categories: Brand Newsroom, Marketing|Tags: , , , , , , , |Comments Off on Brand Newsroom 156 & 157: Content Marketing World 2017 Specials

Brand Newsroom’s Sarah Mitchell and regular producer, Dan Hatch, attended Content Marketing [...]

30 08, 2017

Brand Newsroom 155: Lonely Planet: How a print company made the transition to digital

By | 2017-08-30T00:47:21+00:00 August 30th, 2017|Categories: Brand Newsroom, Marketing|Tags: , |Comments Off on Brand Newsroom 155: Lonely Planet: How a print company made the transition to digital

There’d hardly be a bookshelf in the country that doesn’t have at [...]