Yearly Archives: 2017

/2017
29 06, 2017

Here’s why video works as a marketing tool

By | June 29th, 2017|Categories: Video Production|Tags: , , |0 Comments

A picture is worth a thousand words, so they say. I couldn’t [...]

28 06, 2017

Brand Newsroom 146: Leadership, management and building a team

By | June 28th, 2017|Categories: Brand Newsroom|Tags: , , |Comments Off on Brand Newsroom 146: Leadership, management and building a team

The BNR team has a discussion about leadership — taking a close [...]

27 06, 2017

How to create video that works for social media

By | June 27th, 2017|Categories: Video|Tags: , , |Comments Off on How to create video that works for social media

The rise of online video has been staggering over the past few [...]

22 06, 2017

Is it email marketing or SPAM in a fancy package?

By | June 22nd, 2017|Categories: Content Marketing, Copywriting|Tags: , |Comments Off on Is it email marketing or SPAM in a fancy package?

Just because you can do it, doesn’t mean you should. Using marketing [...]

21 06, 2017

Brand Newsroom 145: Customer centricity: The most obvious marketing trend ever?

By | June 21st, 2017|Categories: Brand Newsroom, Content Marketing, Marketing, Podcast|Tags: , , |Comments Off on Brand Newsroom 145: Customer centricity: The most obvious marketing trend ever?

Customer centricity. It’s the latest marketing buzzword. What is it? Well, it’s [...]

20 06, 2017

The first rule of content marketing: Be patient

By | June 20th, 2017|Categories: Content Marketing|Tags: , , |Comments Off on The first rule of content marketing: Be patient

My husband and I are in the process of relocating to Kansas [...]

15 06, 2017

This will shock you! (Why clickbait headlines work)

By | June 15th, 2017|Categories: Copywriting, Psychology, Writing|Tags: , , , , , |Comments Off on This will shock you! (Why clickbait headlines work)

The internet has given us many wonderful things: social connectivity; convenience in [...]

14 06, 2017

Brand Newsroom 144: How good design can really sell your content

By | June 14th, 2017|Categories: Brand Newsroom, Marketing|Tags: , |Comments Off on Brand Newsroom 144: How good design can really sell your content

Ninety per cent of the information our brain processes is visual and [...]

13 06, 2017

Copywriting: Get your brand’s tone of voice right

By | June 13th, 2017|Categories: Copywriting|Tags: , , , |Comments Off on Copywriting: Get your brand’s tone of voice right

Effective communication isn’t just about what you say; it’s also about how [...]

8 06, 2017

Are you making demands with your content marketing?

By | June 8th, 2017|Categories: Brand Newsroom, Content Marketing, Copywriting, Marketing, Media, Social Media, Video Production|Tags: , |Comments Off on Are you making demands with your content marketing?

Have you ever met a person who improves the energy in a [...]