Think about what your blog headings are usually like. Do you think they make people immediately want to click on the article, or are they hesitantly hovering their mouse over it? Or, even worse, have they completely bypassed it?
The sad fact is you may have the most earth-shattering, amazing content but if your headline isn’t inviting enough, people won’t read it.
Take a look at this video (created by our in-house animators) which highlights the top 11 rules to craft a killer headline that your readers can’t resist.
Alternatively, we have written a blog about it here and we have a podcast on the topic here.
For further information, contact the team at Lush Digital Media or sign up to our fortnightly newsletter, which has handy tips and advice on content marketing, media training and video production.
