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12 01, 2017

Your B2B website is NOT a Swiss Army Knife

By | January 12th, 2017|Categories: Content Marketing, Web|Tags: , , |Comments Off on Your B2B website is NOT a Swiss Army Knife

Are you expecting too much of your B2B website? The complaints about [...]

21 12, 2016

Brand Newsroom 119: How to get your website right

By | December 21st, 2016|Categories: Brand Newsroom, Web|Tags: , , , |Comments Off on Brand Newsroom 119: How to get your website right

What does your website look like? Are you happy with it? Is [...]

16 06, 2016

Email newsletter subject lines: the good, the bad and the ugly

By | June 16th, 2016|Categories: Online marketing, Web, Writing|Tags: , , , |Comments Off on Email newsletter subject lines: the good, the bad and the ugly

If you’re anything like me, you probably receive an avalanche of emails [...]

17 05, 2016

The tech that will help you tower above the competition

By | May 17th, 2016|Categories: Advertising, Business, Marketing, News, Strategy, Web|Tags: , , , , , , |Comments Off on The tech that will help you tower above the competition

Rio Tinto uses it. MasterCard uses it too. So does REIWA, the [...]

10 05, 2016

9 Reasons Content Marketers Should Use Pop-up Boxes

By | May 10th, 2016|Categories: Blog, Content Marketing, Web|Tags: , , |Comments Off on 9 Reasons Content Marketers Should Use Pop-up Boxes

Are you using pop-up boxes on your website? You know what I’m [...]

15 04, 2016

8 web writing tricks you need to know

By | April 15th, 2016|Categories: Blog, Web, Writing|Tags: , , |Comments Off on 8 web writing tricks you need to know

Much of what you were taught in school about writing is not [...]

12 04, 2016

How to engage people who visit your website

By | April 12th, 2016|Categories: Content Marketing, Marketing, Web|Tags: , , |Comments Off on How to engage people who visit your website

How long do you think a typical person will spend looking at [...]

6 10, 2015

The Marketer’s Hashtag Toolkit

By | October 6th, 2015|Categories: Blog, Content Marketing, Social Media, Web|Tags: , , |2 Comments

Does your brand use hashtags in social media posts? There’s no denying the increasing popularity of hashtags in today’s culture of intense social activity, especially in the marketing landscape. What was once the humble pound symbol has changed in meaning, it is now followed by a keyword or phrase to help further the reach of social media content. […]

25 08, 2015

Brand Newsroom 50: What Do I Do With My Website?

By | August 25th, 2015|Categories: Brand Newsroom, Web|Tags: , |Comments Off on Brand Newsroom 50: What Do I Do With My Website?

How often should you be changing your website? Due to ever-changing Google [...]