Brand Newsroom is a weekly podcast offering global insight to brand journalism from an international team of journalists, content marketers and PR experts.
Brand Newsroom 130: How to communicate bad news well
What’s best practice when it comes to sharing bad or difficult news? [...]
Become a better brand writer with this top tip
Writing is one of those tasks a lot of people hate to [...]
Brand Newsroom 128: Trevor Young and the risk of building on rented land
PR Warrior Trevor Young joins James and Sarah to discuss whether it [...]
Brand Newsroom 127: Getting political with your advertising
The Super Bowl is America’s biggest sporting event and it has the [...]
Brand Newsroom 126: The “By the way, I was paid to say this” Episode
With the invention of “influencer marketing”, product placement has jumped from the [...]
Brand Newsroom 125: Is attack ever the best form of marketing?
Is attack marketing ever a good idea? Does launching into your competitor [...]
Brand Newsroom 122: A Brand Evangelist > A Salesperson
Should salespeople be more like marketers? According to an article in the [...]
Brand Newsroom 121: The rise of post-truth everything, and why it needs to stop
Pundits say we’re living in “a post-truth era”, where facts are less [...]
Brand Newsroom 120: Our marketing and communications predictions for 2017
It’s also the time of year we start looking forward — making [...]
Brand Newsroom 119: How to get your website right
What does your website look like? Are you happy with it? Is [...]