Brand Newsroom

/Brand Newsroom

About Brand Newsroom

Brand Newsroom is a weekly podcast for anyone who has a say in how companies communicate. James Lush, Nic Hayes and Sarah Mitchell provide a global perspective on content marketing, traditional media and PR to help modern marketers tell better stories and communicate more effectively.
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19 04, 2017

Brand Newsroom 136: How Virtual Reality will revolutionise our marketing reality

By | April 19th, 2017|Categories: Brand Newsroom, Marketing, Video, Video Production|Tags: , , , , |Comments Off on Brand Newsroom 136: How Virtual Reality will revolutionise our marketing reality

It first came to prominence in the gaming world in the 1990s, [...]

12 04, 2017

Brand Newsroom 135: What’s wrong with the media today

By | April 12th, 2017|Categories: Brand Newsroom, Media|Tags: , , |Comments Off on Brand Newsroom 135: What’s wrong with the media today

BNR’s producer, Dan Hatch, joins Nic Hayes and Sarah Mitchell to take [...]

5 04, 2017

Brand Newsroom 134: Low-cost options to market your start-up

By | April 5th, 2017|Categories: Brand Newsroom, Business|Tags: , |Comments Off on Brand Newsroom 134: Low-cost options to market your start-up

The team discusses innovative and cost-effective marketing tips for start-ups. How can [...]

29 03, 2017

Brand Newsroom 133: How to tweet like Donald Trump (and what to do instead)

By | March 29th, 2017|Categories: Brand Newsroom, Marketing, Social Media|Tags: , |Comments Off on Brand Newsroom 133: How to tweet like Donald Trump (and what to do instead)

Professor George Lakoff of Berkeley University says US President Donald Trump uses [...]

22 03, 2017

Brand Newsroom 132: The brewery, the politicians, their bizarre video and the boycott

By | March 22nd, 2017|Categories: Brand Newsroom, Branding, Social Media|Tags: , , , , |Comments Off on Brand Newsroom 132: The brewery, the politicians, their bizarre video and the boycott

For the past two weeks Australians have watched a PR disaster unfold. [...]

15 03, 2017

Brand Newsroom 131: Dos and don’ts of corporate video

By | March 15th, 2017|Categories: Brand Newsroom, Video, Video Production|Tags: , |Comments Off on Brand Newsroom 131: Dos and don’ts of corporate video

Lush Digital’s senior producer, Ian Bignell, joins James and Nic to dissect [...]

8 03, 2017

Brand Newsroom 130: How to communicate bad news well

By | March 8th, 2017|Categories: Brand Newsroom, Business|Tags: , , , |Comments Off on Brand Newsroom 130: How to communicate bad news well

What’s best practice when it comes to sharing bad or difficult news? [...]

1 03, 2017

Brand Newsroom 129: From chocolatier to Snapchat superstar, meet Chocolate Johnny

By | March 1st, 2017|Categories: Marketing, Social Media|Tags: , , |Comments Off on Brand Newsroom 129: From chocolatier to Snapchat superstar, meet Chocolate Johnny

John Kapos is a Sydney chocolatier, known to thousands of Snapchat users [...]

22 02, 2017

Brand Newsroom 128: Trevor Young and the risk of building on rented land

By | February 22nd, 2017|Categories: Brand Newsroom, Marketing|Tags: , |Comments Off on Brand Newsroom 128: Trevor Young and the risk of building on rented land

PR Warrior Trevor Young joins James and Sarah to discuss whether it [...]

15 02, 2017

Brand Newsroom 127: Getting political with your advertising

By | February 15th, 2017|Categories: Advertising, Brand Newsroom|Tags: , |Comments Off on Brand Newsroom 127: Getting political with your advertising

The Super Bowl is America’s biggest sporting event and it has the [...]