Brand Newsroom 137: Questions to ask before choosing a marketing agency

By | April 26th, 2017|

Today, James and Sarah discuss how to get one of your most important business service provider decisions right — choosing a marketing agency. Whether it’s a PR [...]

How to manage a PR crisis: the 12 golden rules

By | April 20th, 2017|

You may have seen the incredible footage recently of the American physician who was forcibly removed from a United Airlines flight. He’d done nothing wrong apart from [...]

Brand Newsroom 136: How Virtual Reality will revolutionise our marketing reality

By | April 19th, 2017|

It first came to prominence in the gaming world in the 1990s, but virtual reality is a product whose time finally seems to have come. Marketers the [...]

Here’s why lots of likes doesn’t equal business success

By | April 18th, 2017|

TrackMaven has released its latest Marketing Leadership Survey and, worryingly, it suggests brands and their marketers are still hung up on vanity metrics, rather than metrics linked [...]

The most popular content of 2016: what you need to know

By | April 13th, 2017|

I know that it’s April 2017, and 2016 seems like a distant memory, but this is the perfect time to look at the most popular news articles [...]

Brand Newsroom 135: What’s wrong with the media today

By | April 12th, 2017|

BNR’s producer, Dan Hatch, joins Nic Hayes and Sarah Mitchell to take a deep dive into what’s going wrong with the media these days — from credibility, [...]